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The Wiki Man

The real power of free markets: not efficiency, but innovation and dumb luck

Communism might be able to build a boring bridge, but it could never have created Red Bull

15 August 2015

9:00 AM

15 August 2015

9:00 AM

The greatest mistake made by conservatism was its overly close relationship with neo-classical economics. This was a marriage of convenience: finding themselves Johnny-no-mates in the academic world, the conservative establishment hastily bunked up with the only group of social scientists who were prepared to talk to them.

This cohabitation was not only unhealthy but boring.

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Rory Sutherland is vice-chairman of Ogilvy Group UK.

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