As F. Scott Fitzgerald said, “Let me tell you about the very rich. They are different from you and me.” For starters, they can afford $50 tote bags to show that they’re cleverer than us.

Yes, not being content with running Australia’s only innaleck’chau writing prize sponsored by a cosmetics company — sorry, a woke cosmetics company — left-wing property developer and millionaire yet taxpayer subsidised publisher Morry Schwartz of Quarterly Essay, Monthly and Saturday Paper tedium — sorry again, fame — has unleashed such a product on the world (or the better-heeled inner-city areas of Sydney and Melbourne, anyway).