Was it really just last month that the mainstream media teamed up to advocate their own freedoms, covering their newspaper covers with blacked-out redacted text? It feels like a year ago. Perhaps that’s because everyone forgot about it overnight, even though they’ve been at it so hard.

How can media organisations be so far off the mark in getting the attention of Australia – isn’t that their job description? Was it not pithy enough? Did they need a different headline? Maybe ‘black lines matter’ would have triggered more discussion.