It wasn’t a coincidence that the US government chose Ellis Island as an immigration station. The crucial word is ‘island’.
Had the RMS Titanic missed that fateful iceberg in 1912, she would eventually have taken up station at a quarantine area at the entrance to the Lower Bay of New York Harbor, to await medical inspectors who would board the ship from a cutter.
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Rory Sutherland is vice-chairman of Ogilvy UK.
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