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Features

I’m sharing my boyfriend with 60,000 other people

The trouble with dating a social media star

15 January 2022

9:00 AM

15 January 2022

9:00 AM

I fell in love with a social media influencer. I could say there are three people in our relationship but I’d be lying. There are 63,423.

Imagine a world in which your partner’s private life is his professional life: with thousands of fawning acolytes all vying for his approval, all competing for online traction — a traction that comes from your other half’s thumbs.

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