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Why I’m glad that Unilever saw off predatory robot Kraft Heinz

25 February 2017

9:00 AM

25 February 2017

9:00 AM

I was sorry Kraft Heinz’s £115 billion bid for Unilever collapsed so fast — unveiled on Friday, it was dead by Sunday. Not that I saw the aggressor as a worthy potential victor; but a longer battle would have provided great material for column-sermons on good and bad capitalism. Aha, I hear you ask, but which side is which?

Unilever is the Anglo-Dutch maker of Dove soap and Magnum ice creams.

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