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Flat White

Don’t focus on the focus groups

5 February 2020

5:00 AM

5 February 2020

5:00 AM

There is a way to win elections that has nothing to do with performance. I am reminded of this when reflecting on Winston Churchill’s 1945 electoral defeat by Clement Atlee. Churchill had a strategy, an all-encompassing and successful strategy to protect western civilisation from the greatest tyrant the world would ever know; a tyrant armed with modern natural science who boasted that the Third Reich would last a thousand years.

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