You campaign in poetry, you govern in prose. That was the formula of legendary New York governor Mario Cuomo and it served him pretty well over three successive terms in office. But it’s not quite right. Not these days.
What Boris Johnson appears to understand and Keir Starmer does not is that a key factor is whether you know how to campaign in pictures.
Already a subscriber? Log in
Black Friday sale
Subscribe today and get 10 weeks of The Spectator Australia for just $1
- Unlimited access to spectator.com.au and app
- The weekly edition on the Spectator Australia app
- Spectator podcasts and newsletters
- Full access to spectator.co.uk
Or
Comments
Black Friday sale
Subscribe today and get 10 weeks of The Spectator Australia for just $1
SUBSCRIBEAlready a subscriber? Log in