As a clarion call, a sounding of hosannas, a piece of fiery rhetoric to hold puissance over the soul of the nation, ‘Build Back Better’ is a raspberry. It is a stock that will never sell, a verbal wreck. It lacks zing and pep and, above all, Boris. If Lenin had disembarked from his sealed train and told the frenzied crowds that he would ‘Build Back Better’, they would have packed him back to the Huns.
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