Lloyds Bank has been running a new advertising campaign which updates its long-standing black horse corporate branding. The horses no longer thunder along a beach, but interact with people who we assume are actual or potential customers. The soothing payoff slogan goes: ‘Lloyds Bank. By your side.’
The latest episode features a girl who slightly puts me in mind of our 17-year-old daughter.
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As the US decides, so can you
Subscribe today and get a $50 Amazon gift card if you correctly predict the next US president.
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