The Liberal Democrat leader, Sir Ed Davey, has come up with a novel way of ensuring his party gets greater coverage during the long weeks of the election campaign. His wheeze is to ensure that, each and every day, he is pictured doing something silly.

It doesn’t help that the party’s leader appears to think that the election campaign is best treated as one big joke

On Tuesday, he was pictured repeatedly falling from a paddleboard on Windermere in Cumbria – a stunt to highlight the issue of sewage dumping, apparently.